Aussie Marketing Pulse

Introducing My 2 Cents

Hello, possums! Back in the day, your opinion was only worth 2c. With inflation, your insights are now priceless, especially for other marketers who are flying solo or are working as part of a small marketing team. Invest just five minutes of your time to answer three simple questions. We’ll share real-time, anonymised, aggregated data, plus actionable insights from our panel of seasoned Aussie marketers. New data and insights every month! JOIN NOW 333 George Street, Sydney, NSW...

3 months ago • 1 min read

AI for Marketers | Survey Results

AI for Marketers Watch or Listen | My 2 Cents Podcast Episode #2 CMO's insights on her AI marketing journey | Taz Bareham [Fair Supply] In this episode, our guest is Taz Bareham, former fractional and now full-time CMO of Fair Supply. She gave us way more than 2 cents' worth as she shares practical advice on how she's using AI every day in her work and her life. Taz Bareham: How Aussie Mark... Jun 20 · My 2 Cents Marketing Pod... 27:49 AI for Marketing | Survey Results 103 Aussie Marketers...

12 days ago • 1 min read

Marketing Budgets | Survey Results

Marketing Budgets Watch or Listen | My 2 Cents Podcast Episode #1 CFO's advice for managing Marketing Budgets | Michelle Kvello [Lantern Partners] In this episode, our guest is Michelle Kvello, Fractional CFO & founder of Lantern Partners, named one of the Top 50 Women in Accounting. We’re discussing marketing budgets, how they’re set and how they’re typically spent. Michelle Kvello: CFO's advic... May 13 · My 2 Cents Marketing Pod... 34:29 Marketing Budgets - Survey Results 103 Aussie...

2 months ago • 2 min read